Digital Marketing Company

Accuracy Market Research

Irish market research agency running brand, reputation, customer experience and health research, with its own consumer panel

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TrustList summary

Accuracy Market Research is an Irish research agency working in both qualitative and quantitative methods. Its team has more than 25 years of research experience, with a particular focus on health and lifestyle studies, and several members previously worked in the research division of Drury.

Services

Voice consumer panel: a digital panel of over 30,000 people representing the Irish public, which the firm says was the first of its kind launched in Ireland.
Brand and reputation tracking: ongoing measurement of brand health and corporate reputation.
Advertising research: pretesting ads and tracking campaigns once they run.
Customer experience and employee engagement: surveys and benchmarking of customers and staff.
New product development: research to test and shape new products.
Qualitative methods: consumer video capture, face-to-face interviews and online community research.

Customers and markets

Accuracy works with private and public sector clients in healthcare, FMCG, banking and finance, insurance, utilities, charities, education and travel. It says it has served over 100 clients and shapes studies around smaller budgets.

Key facts

Based in: Ireland
Experience: more than 25 years in market research
Membership: team members are elected members of the Market Research Society

Summary written by TrustList from the business's own published information, Sep 2026.

Gallery

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Categories & features

Rankings

Accuracy Market Research is ranked on 6 TrustList rankings: #2 on 1, #4 on 2, #5 on 2 and #18 on 1.

Every ranking orders its listings by their reviews, how complete the profile is and the Trust Score. Accuracy Market Research has no reviews yet and 3 of the 10 profile details we look for. Where no listing on a page has been reviewed, the order follows the profiles alone.

Digital marketing company · 6 rankings

#2of 15
Banking
It is the only one of the 15 here listing education and electricity.
Its profile: “Accuracy works with private and public sector clients in healthcare, FMCG, banking and finance, insurance, utilities, charities, education and travel.”
Of the 15 here, 6 also cover creative and 4 also cover travel.
Behind Kramer Marktforschung, ahead of 2insights Research.
#4of 321
Education
It is the only one of the top 89 here listing banking and graduate.
Its profile: “Accuracy works with private and public sector clients in healthcare, FMCG, banking and finance, insurance, utilities, charities, education and travel.”
Of the top 89 here, 44 also cover medical and 38 also cover business services; 5 also work in London and 4 also work in Dubai.
Behind House of Research, ahead of CTI Digital.
#4of 13
Ireland
It is the only one of the 13 here listing market research and travel.
Its profile: “- Voice consumer panel: a digital panel of over 30,000 people representing the Irish public, which the firm says was the first of its kind launched in Ireland.”
Of the 13 here, 8 also cover video and 7 also cover internet; 6 also work in Dublin and 2 also work in Delhi.
Behind Enhance.ie, ahead of Catalyst Market Research.
#5of 87
Travel
It is one of 13 here listing video.
Its profile: “Accuracy works with private and public sector clients in healthcare, FMCG, banking and finance, insurance, utilities, charities, education and travel.”
Of the top 61 here, 28 also cover SEO and 20 also cover digital marketing; 4 also work in Europe and 3 also work in Toronto.
Behind Creative Crest, ahead of KBC.
#5of 35
Market research
It is the only one of the 35 here listing electricity and one of 2 here listing education.
Its profile: “Accuracy Market Research is an Irish research agency working in both qualitative and quantitative methods.”
Of the 35 here, 5 also cover automotive and 4 also cover top digital marketing companies.
Behind C&C Market Research Inc, ahead of Leede Research.
#18of 431
Video
It is the only one of the top 86 here listing banking and graduate.
Its profile: “- Qualitative methods: consumer video capture, face-to-face interviews and online community research.”
Of the top 86 here, 43 also cover production and 16 also cover eCommerce; 2 also work in United States and 2 also work in Texas.
Behind Aardvark Video, ahead of AD Communication.