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The website for blr | further now presents 9Rooftops, a creative agency that joins brand strategy, data science and in-house content production. It lists offices in Pittsburgh, NYC, Chicago, Birmingham, Hilton Head and London, and the older listing text described a health-focused arm called 9Rooftops Health. Work runs from research and positioning through to finished campaigns.

What blr | further does

• Brand strategy and research: positioning, identity, audience personas, shopper journey studies and brand health tracking.
• Data science and analytics: measurement planning, predictive modelling, segmentation, media mix modelling and marketing dashboards.
• Brand identity and design: naming, identity systems, tone of voice, typography and packaging design.
• Integrated campaigns: campaign ideas and digital experiences produced by an in-house studio from start to finish.
• Content and CRM: content strategy and production, SEO, CRM and email programmes, and experiential work.

Customers and markets

The agency aims its work at ambitious brands and treats each brief as a dare to produce bolder ideas.

Key facts

• Offices: Pittsburgh, NYC, Chicago, Birmingham, Hilton Head and London
• Current name: 9Rooftops
• Health arm: 9Rooftops Health