Driven Communications

Driven Communications is an advertising and marketing agency that has been going for around twenty years. It is a small, female-owned firm and says clients deal directly with senior people, with no sales layer or approval chain in between.

What Driven Communications offers

• Strategy: integrated marketing plans based on research.
• Digital: web design and development, search marketing and analytics.
• Social: social media campaigns and artist promotion.
• Content: video series, studio sessions and publications.
• Branding: brand launches and relaunches.
• Experiential: event and festival activations, including a photo booth for a stage at a music event.

Customers and markets

The agency calls itself eclectic, with clients across music, sports, medicine, finance and beer. Its portfolio leans towards musicians, festivals and instrument makers.

Key facts

• Based in: Birmingham, Michigan, with offices in Nashville, Tennessee and Los Angeles
• Experience: about two decades
• Ownership: female-owned