Big Pond Digital

Big Pond Digital is a search engine optimisation agency based in Scotland. It began as a broader digital marketing firm and now concentrates on SEO, with a focus on the online gaming sector, serving brands worldwide.

Products and services

• Link building: outreach aimed at quality links from relevant publishers.
• Technical SEO: crawl and index audits and site checks of more than 200 points.
• Content strategy: written material aimed at adding real value to search results.
• Keyword research and strategy: planning around on-page and off-page work.
• Local SEO: Google Business profile optimisation.
• Podcast: a fortnightly video show on SEO news and tactics.

Customers and markets

Ambitious brands in competitive industries, especially iGaming operators and affiliates. Earlier material also mentions delivering digital support on behalf of a Scottish business advice service for local councils.

Key facts

• Based in: Scotland
• Specialism: iGaming SEO
• Earlier services: pay-per-click, analytics and social media