LegalScapes

LegalScapes is a marketing agency in Raleigh, NC, that works only with law firms. Its current site puts the focus on small and mid-sized firms handling consumer cases such as personal injury, and it measures results by what each signed case costs.

Products and services

• Website design: law firm sites, plus ongoing website care and hosting.
• Content: written material for law firms, prepared with State Bar advertising rules in mind.
• Search and AI visibility: work on Google rankings and on how a firm appears in AI search.
• Paid advertising: google Ads and paid social campaigns, budgeted by which channels produce cases.
• Reputation management: a review process to keep a firm's Google Business Profile active.
• Reporting: a portal showing scored leads and the cost of each by channel and case type.

Who it serves

Law firms, mainly small and mid-market practices handling consumer legal work.

Key facts

• Based in: Raleigh, NC
• Data policy: Clients own their website, accounts and data
• Approach: Measures a starting cost per case before spending begins