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About Innovation Exchange

  • Lead by performance marketers with deep expertise in traffic acquisition and creating web experiences that meet user objectives
  • Backed by software developers who follow a user-focused, agile process to deliver projects on-time and correctly, the first time
  • Brilliant Digital Strategy I love working with the IX team and actively recommend them to anyone who needs help with their marketing—they are the best digital strategists around, and they sincerely care about your success
    • Susan Petersen, Freshly Picked I love working with the IX team and actively recommend them to anyone who needs help with their marketing—they are the best digital strategists around, and they sincerely care about your success
  • Susan Petersen, Freshly Picked
  • Demand Gen Geniuses I’ve worked with IX partners on demand gen projects for nearly 10-years across multiple businesses
  • They drive all the leads we need to grow our current business at a cost-effective, scalable metric
    • Dave Rasmussen, ION Solar I’ve worked with IX partners on demand gen projects for nearly 10-years across multiple businesses They drive all the leads we need to grow our current business at a cost-effective, scalable metric
  • Dave Rasmussen, ION Solar
  • Content Strategy Pros I’ve worked with IX on B2B SaaS as well as other editorial content sites
  • Their process, strategy, and execution is the best I’ve seen and the impact has been substantial and measurable
    • Daniel Bennion, LumenAd I’ve worked with IX on B2B SaaS as well as other editorial content sites Their process, strategy, and execution is the best I’ve seen and the impact has been substantial and measurable
  • Daniel Bennion, LumenAd
We firmly believe that Analysis + Magic = Results

With a well-rounded team of entrepreneurs and digital marketing experts, we analyze the goals and problems of your organization from a broad view and identify the right levers to move the needle

The numbers tell the story of where you've been and where you're going We analyze what has worked and current performance to determine where we should go next together

The best tools and tactics are the lever, and our strategic plan provides the fulcrum from which we will grow the business Understanding and deploying marketing leverage is our superpower

Our team has the experience with the best-in-class 3rd party tools along with our proprietary in-house resources to help you design the ultimate end-to-end campaign tracking and optimization solution for your campaigns Need something custom? We've got that covered as well

No strategies or campaigns will endure without driving measurable business outcomes We'll show you the money, and the numbers won't lie The results are where holistic strategy comes full circle

Backed by a team of seasoned and dedicated marketers and developers

Originally from Washington, D C , Andrew spent time in Russia and France before settling in Utah

After graduating from Brigham Young University with a B S in Economics and Accounting, he spent the past 17 years in the internet industry with experience in online payments, web-based software applications, online media, consumer internet tools, search marketing, ad tech, and more

On a personal level, he enjoys reading classics, psychology, and business books and trying to keep up with his 9 kids

Nate brings over a decade of performance marketing experience to the table His specialties include large scale media buying and full-funnel optimization

With deep technical roots, Nate has lead product development of several SaaS tools and manages IX’s in-house dev team Through founding multiple software and marketing companies, Nate has extensive experience in go-to-market strategy and product launches

Known for his passion, the IX team thrives on Nate’s determination, energy, and focus

Nate is a Utah native and spends the early hours of the day trail running and evenings juggling 7 young children with his wife

Like most people, I went to college thinking I’d figure out a career But my classes were boring, and I needed to find a practical skill or way to make money So I took a job with a little company run out of a guy’s basement Strange, right? Well, it turned out to be a lucky break That job taught me the powers of online marketing Now, I’ve started and sold 4 companies And I’ve become friends with entrepreneurs around the world

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