G&G Idee e Soluzioni

G&G Idee e Soluzioni, known as IES, is a customer service and customer relationship management company based in Roma, Italy. It aims to build relationships between a brand, its target customers and the wider market.

What G&G Idee e Soluzioni offers

• Customer contact management: acquiring, profiling and managing contacts through multichannel solutions.
• Loyalty marketing: designs and runs loyalty programmes based on what customers expect.
• Customer advocacy: methods for building dialogue and trust with customers.
• Big data analysis: analyses customer behaviour across channels, including social media.
• Call centre IT systems: hybrid-architecture systems that connect call centre data with client marketing and sales systems.
• Operator training: operators are selected and trained to represent each brand's values and to handle public contact.

Clients

Clients are brands that want to manage their customer relationships through contact centre and marketing services.

Key facts

• Based in: Roma, Italy.
• Approach: solutions built around the needs and expectations of the end customer.