BlackDog Advertising

BlackDog Advertising is a Miami marketing agency that concentrates on the travel and tourism trade. It has worked in this field since 1989 and combines creative campaigns with its own reporting and revenue software for tour operators, attractions and museums.

What BlackDog Advertising does

• RETRIEVER platform: a single system for revenue management, marketing intelligence, booking optimisation and operational insight, built for tours and attractions.
• Digital advertising: data-led campaigns across traditional, online and social channels.
• Branding and rebranding: repositioning work such as a resort rebrand aimed at new visitors.
• Websites: conversion-focused builds, including a B2B tourism site, and content prepared for AI search answers.
• TV and video: broadcast spots such as one telling the history of Camping World.

Customers and markets

Its clients are tour operators, attractions, adventure and leisure businesses. One campaign for the café and gift shop operator on Liberty Island, run with the National Park Service, promoted a monthly #PictureLiberty photo contest on social media.

Key facts

• Based in: Miami, Florida
• Founded: 1989
• Own product: RETRIEVER analytics and revenue platform