Map Your Show

Software for organizing trade shows and conferences

Map Your Show, usually called MYS, builds tools that organizers use to run trade shows and conferences. The company says its software serves the three audiences of an event: show managers, exhibitors and attendees. The products are developed and supported in-house in Cincinnati, and the company says a few hundred shows rely on them every year. It also says it partners with trade shows and conferences around the world to market their events.

Floor plans, booth sales and sponsorships

Organizers can build and maintain an interactive floor plan with a floor plan builder that supports booth assignments and flexible layout tools. The system also helps sell booths, sponsorships and digital advertising through an easy-to-use process for booth selection. A trade show directory lets attendees search exhibitor listings and products, with advertising alongside.

Conference programs and attendee apps

For conferences, the software handles the call for proposals, builds session schedules and helps promote education content. An interactive mobile app lets attendees schedule sessions, navigate the show floor and receive live updates. Attendees can also build a personal agenda by searching for exhibitors and sessions before, during and after the event.

Exhibitor tools and data analysis

The exhibitor portal gives exhibitors one place to manage listings, meet deadlines and take up promotional opportunities. The company describes AI-driven tools that help exhibitors identify top leads and draft follow-up messages, and analytics that forecast event sales, flag exhibitors at risk and provide benchmarks. It says it is trusted by more than 1.7 million trade show exhibitors, and that each show is supported by a dedicated account manager.