Lookback

Lookback is a platform for running research sessions with real users. Teams can interview people or watch them use a prototype, app or website, from anywhere and on any device. It is designed for research work and not as a general video-call tool.

What Lookback offers

• Moderated and unmoderated testing — run live sessions or let participants complete tasks alone.
• Virtual observation rooms — stakeholders watch, chat and take notes without disturbing the session.
• Timestamped notes — one-click notes capture key moments, which are shared with the team.
• AI features — suggested findings, follow-up questions to participants and short summaries in the transcript.
• Discover — asks questions across every session in a project and links answers to the exact moment recorded.
• Recruitment — an integration with User Interviews, or participants can be brought in by the customer.

Who it works with

Product, design and research teams who want user feedback quickly.

Key facts

• Compliance: GDPR data handling, SOC 2 Type II audits and CCPA compliance.
• Connectivity: can connect to an existing language model through MCP.