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Trade Promotion Management Software

Si-DAX for CPG

Trade spend analysis and outcome forecasting for consumer brand manufacturers using artificial intelligence

  • Market Data Analysis
  • 24/7 (Live Rep)
  • Documentation
  • Live Online
  • +16 more

About Si-DAX for CPG

Si-DAX for CPG is analytics software for makers of consumer packaged goods. It studies trade spend and forecasts the results of promotions, with artificial intelligence driving the analysis. The goal is to let trade marketing teams launch and run promotions with more confidence.

What Si-DAX for CPG does

  • Data consolidation: collates and harmonises figures from internal systems such as ERP and CRM with third-party market data such as Nielsen.
  • Wider data sources: adds big data such as social media, news and weather information.
  • Alerts: gives real-time and predictive warnings to the team.
  • Recommendations: suggests the next action to take.
  • Scenario modelling: tests options on the fly before a promotion is launched.

Who it works with

Trade marketing teams at consumer brand manufacturers.

Profile written by TrustList from the business's own published information, Oct 2026.

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