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Trade Promotion Management Software

BluePlanner

Sales planning and trade promotion management software for fast-moving consumer goods companies

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About BluePlanner

BluePlanner is a bottom-up sales planning and trade promotion management product from UpClear. It is dedicated to fast-moving consumer goods firms. Information is held centrally, and workflows link the departments responsible.

What BluePlanner offers

  • Account planning — supports annual planning, execution and analysis of accounts.
  • Account visibility — key account managers see how each account performs.
  • Consolidated views — information is combined for sales, finance, marketing and supply chain.
  • Simulations and reporting — adds analysis of margin opportunities.

Who it works with

Consumer goods brands at any stage of growth, from regional upcoming names to multinational firms.

Key facts

  • Company news: UpClear has described a deployment for KP Snacks and another for Spindrift
  • Vendor: UpClear
  • Focus: gross-to-net revenue growth management

Profile written by TrustList from the business's own published information, Oct 2026.

Categories & features

Rankings

As of 2026-10-05. Organic ranks only; sponsored placements are never ranks.

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