CallFire

CallFire is a platform for business text messaging and automated calling. Companies use it to send reminders and messages to customers and prospects in bulk, and to start direct conversations with them.

What CallFire offers

• Text and call reminders — alerts that keep customers informed and flag new offers.
• Personalised messaging — messages tailored to each recipient and sent to a whole list within minutes.
• Lead lists — contact lists that can be activated for campaigns.
• Advertising tracking — measures how adverts perform.
• Collections support — aims to shorten the time taken to collect payments.

Who it works with

Businesses that want to build customer relationships, reduce customer attrition and increase sales through messages and calls.

Key facts

• Volume: the company says it has delivered over 4 billion messages
• Customers: described as thousands of businesses