14 Sept 2026
The best launches this week built the brake before the accelerator
Of eleven business launches that ranked on 8–10 September, four put a human approval step at the centre of the product — and seven were…
Posting the same thing to six networks by hand is an hour a day nobody has. Rutba Social takes one post and delivers it to every connected account, on the schedule you set, with an approval step if someone needs to sign off first — and exposes the whole thing as an API for teams who want to publish from their own systems.
Rutba Social is 3 applications on one login: Relay console — Where posts are written, scheduled and watched - connections, calendars and the delivery record. Publish API — The documented HTTP API and SDK the console itself is built on, so anything else can publish the same way. Agent tools (MCP) — The same publishing surface exposed as Model Context Protocol tools, so an assistant can draft and schedule with the same permissions a person has.
What it does: one composer for x, facebook, instagram, linkedin, tiktok, and youtube; scheduling calendar with per-network preview; approval workflows before anything goes live; one api for programmatic publishing; per-account connection management; delivery reporting per network.
Built for social media managers running several brands, agencies posting on behalf of clients and developers who want a publishing api instead of six sdks.
Pricing runs Starter, Professional, Agency and Enterprise, starting at $0 annual contract. Products can be taken separately or together on one account and one invoice.
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Updated 9/7/2026
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