Companion

Companion is an influencer marketing tool for planning, tracking and reporting on creator campaigns. It was built by an influencer marketing agency that says it uses the tool daily for its own client campaigns and has worked in the field since 2014.

What Companion offers

• Influencer discovery — matched lists of creators with audience details and stats.
• Automatic content capture — collects influencer posts, including Instagram Stories and untagged content, across major platforms.
• Campaign management — teams share one workspace, add notes and rate creators.
• Live dashboards — results are visible while a campaign runs.
• One-click reports — campaign reports can be exported quickly.
• Benchmarking — compares results against industry figures.

Who it works with

Consumer brands and agencies running creator campaigns, including across many countries.

Key facts

• Built by: an influencer marketing agency
• Time saving claim: a two-week, 50-influencer campaign report takes 2 hours instead of an estimated 40