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Influencer Marketing Software

Tribe Dynamics

Influencer marketing analytics platform, now part of CreatorIQ, for beauty, fashion and lifestyle brands

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About Tribe Dynamics

Tribe Dynamics began as a software start-up that measures the digital content people create about a brand. Its website now states that the company was acquired by CreatorIQ in 2021 and that its web presence has moved to the CreatorIQ site.

What Tribe Dynamics offers

  • Relationship management — software and analytical reporting for a brand's influencer network.
  • Competitive benchmarking — insight into competitors' influencer networks and engagement approaches.
  • Return measurement — visibility into engagement and results from influencer activations.
  • Earned Media Value — its own metric for the worth of third-party content about a brand.

Who it works with

Brands, retailers and agencies, especially in beauty, fashion, lifestyle and entertainment.

Key facts

  • Founded: 2012
  • Founders: Conor Begley and Jonathan Namnath
  • Owner: CreatorIQ, since late 2021

Profile written by TrustList from the business's own published information, Oct 2026.

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What the business tells TrustList

Founded
2012 (14 years) evidence sent

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