Skip to content
TrustList
mParticle logo
Customer Data Platform Software

mParticle

Customer data platform that unifies profiles and builds audiences for marketing, product and data teams

Write a review
Visit WebsiteGet a quoteWrite a Review
Own this listing? Claim it
mParticle cover

About mParticle

mParticle is a customer data platform. It collects data from web, mobile and other apps, joins anonymous and known activity into one profile and passes audiences to marketing and advertising tools.

What mParticle offers

  • Single customer profile — unifies touch points across channels.
  • Audience building — segments that update dynamically and can be sent to other tools.
  • Predictive AI — scores likelihood to convert or churn, without needing data science staff.
  • Journey design and analytics — multi-step, cross-channel sequences with analysis through Indicative.
  • Data governance — controls based on privacy preferences and automated handling of GDPR, CPRA and LGPD requests.

Who it works with

Marketers, product managers and developers. The platform connects with more than 300 marketing, analytics and data warehouse tools.

Key facts

  • Acquisition: bought Vidora, an AI personalisation platform
  • Partner mentioned: LiveRamp

Profile written by TrustList from the business's own published information, Oct 2026.

Categories & features

Rankings

As of 2026-10-05. Organic ranks only; sponsored placements are never ranks.

Request a demo or quote from mParticle

Protected by reCAPTCHA — Google Privacy Policy and Terms apply.

By sending, you agree we may share your request and contact details with the provider once you confirm your email.

Reviews

Write the first review of mParticle

Used it? Your experience helps other buyers decide.

Write a review

Questions & answers

No questions yet. Be the first to ask about mParticle.

mParticle alternatives

Similar listings buyers compare against this one.

Compare side by side
Quantcast logo

Quantcast

Digital advertising platform that connects brands and publishers with audiences using real-time data

Emarsys logo

Emarsys

Omnichannel marketing platform for building personalised campaigns across email, web, mobile and ads

Tealium AudienceStream logo

Tealium AudienceStream

Customer data platform that unifies event data into real-time customer profiles for use across a tech stack

1by1 logo

1by1

Made-to-measure customer data platform with marketing automation for marketing and CRM teams

PathFactory logo

PathFactory

Content intelligence platform that builds personalised, AI-driven content journeys for B2B marketing and sales teams

Richpanel logo

Richpanel

AI-driven helpdesk that handles customer support tickets for ecommerce brands across email, chat and social channels

Keep exploring

More on TrustList

Everything here links back to the same verified catalogue. Pick your next stop.