Rutba CRM

Most businesses lose deals in the gaps — a lead in someone's inbox, a quote in a spreadsheet, a complaint nobody connected to the account it came from. Rutba CRM keeps contacts, pipeline, quotes, and support tickets on one customer record, so anyone who picks up the phone already knows the whole story.

Rutba CRM is 4 applications on one login: CRM — Contacts, companies, leads, and the deal pipeline — the system of record for who your customers are. Helpdesk — Your own customer service desk: tickets, threads, and SLAs against the same customer record. Customer Portal — A self-service window where your customers check quotes, orders, and tickets without emailing you. Marketplace — List and sell through marketplace channels, with listings tied back to your catalog.

What it does: lead capture, scoring, and pipeline stages you define; quotes and proposals that convert straight into orders; shared customer timeline — calls, emails, and tickets in one thread; ticket queues with priorities and response targets; self-service customer portal, no extra login to manage.

Built for b2b sales teams working a pipeline, agencies and service firms quoting repeat clients and any business that answers customer questions after the sale.

Pricing runs Starter, Growth and Enterprise, starting at $0 annual contract. Products can be taken separately or together on one account and one invoice.

Shares its records with Rutba Marketing, Rutba Orders and Rutba Books, so the same customer, stock item or employee is one row rather than a copy in each.