Bluesoft Design

Shopify storefronts and growth marketing from New Jersey

Working from South Plainfield, New Jersey, Bluesoft Design began with websites and now calls itself a Shopify growth partner. In practice that means it designs and runs online stores and the marketing that brings buyers to them. The firm describes a team based in the United States and says it has worked for more than a hundred brands.

Custom Shopify design and development

The firm designs and builds Shopify storefronts that are meant to convert visitors into buyers. The site describes these as custom, conversion-built stores, designed to make a brand stand out and to sell. Each store is set up for speed, user experience and checkout performance, which the agency treats as the points where sales are either kept or lost.

One growth plan across search, social and email

Bluesoft Design presents its marketing as a single plan rather than a set of separate channels. Paid search, search engine optimization, social media and email are coordinated so that each one supports the others. The company says the aim is revenue growth that builds over time, measured against a client's own results rather than against vanity figures.

Audits that show where revenue leaks

The consulting work starts with an audit. The firm's certified strategists review a store's performance, find the gaps and set out where revenue is being lost, before any new build or campaign is planned. The site describes this as a way of making sure a client spends on the changes that matter most.

Store support after launch

Once a store is live, the agency offers ongoing management and maintenance so that performance holds up after launch. This covers speed, user experience and checkout tuning, along with continued traffic work. The company describes this as the stage where growth is kept going, rather than a one-off project that ends at go-live.

Custom websites for other kinds of business

Outside Shopify the company builds custom websites and marketing plans for businesses of other types. Its site lists more than twenty industries in which it has worked, and it presents its services as a full package of design, marketing and website management for owners who want one partner.

Credentials and how it works

The firm says its team holds Shopify and Google certifications and that it is a Buy with Prime partner. It describes itself as a different kind of Shopify partner, one that embeds in the client's growth strategy and takes responsibility for the results. It says it imposes no long-term commitments and presents case studies of revenue growth for named brands, which show how the work is measured in practice.