Bacheff Communications

Bacheff Communications is a boutique public relations agency headquartered in Newport Beach, in California's Orange County. It concentrates on consumer technology and electronics companies, winning press coverage for them and preparing the stories and material that journalists and influencers use. Although based in Southern California, it says its people work across the world's main economic regions.

What Bacheff Communications does

• Media relations: pitching clients to the outlets their buyers read and listen to.
• Content development: shaping press stories and supplying reporters with relevant material.
• Integrated marketing communications: combining traditional and newer media to build brand awareness.
• Reputation work: protecting and strengthening how a technology brand is seen.

Clients

Technology firms in fields such as computer components, virtual and augmented reality, wearables, photography kit, phone accessories, gaming, semiconductors, 3D printing, smart home, drones, health gadgets, crowdfunded products and green technology.

Key facts

• Based in: Newport Beach, California, USA
• Experience: more than ten years in technology PR
• Languages: most European languages, plus Chinese and Japanese