Concept Services

Concept Services, trading as Concept, is a business-to-business lead generation company that has been setting sales appointments for client teams since 2002. Around that original service it has added marketing work and CRM consulting, so that it can help sales and marketing teams fill their pipelines from several sources.

What Concept Services offers

• B2B appointment setting — outbound prospecting that finds and qualifies potential buyers, then books and confirms meetings for the client's sales reps.
• HubSpot consulting — assessment, setup, customisation, integration and tuning of HubSpot for client organisations.
• Salesforce consulting — the same range of setup and integration work for Salesforce instances.
• Paid advertising — planning, running, monitoring and adjusting paid campaigns, new or existing.
• Email marketing — writing, designing and sending campaigns through HubSpot, Pardot, Constant Contact or MailChimp.
• Marketing automation — building timely, relevant automated interactions on HubSpot and Salesforce.

Who it works with

It works as an extension of client sales teams, handling the early work of finding and warming up prospects so that in-house reps can concentrate on closing deals. Reporting shows lead sources and attribution throughout the funnel.

Key facts

• Founded: 2002
• Partnerships: Diamond tier HubSpot Partner and certified onboarding group; Salesforce Partner
• Experience: more than 20 years in outsourced lead generation