Call 2 Customer

Call 2 Customer, which trades as Call2Customers, runs an outsourced call centre in India. It handles customer care, telemarketing and lead generation for businesses in India, the USA, the UK, Australia, Dubai and other markets, and now pairs automated AI calling with human agents in what it calls a hybrid contact centre.

What Call 2 Customer offers

• Inbound customer support: phone, email and chat help for customers with questions, orders and account issues.
• Outbound telemarketing: sales calls to new customers and distributors, plus B2B calling to grow registrations.
• Hybrid AI contact centre: AI makes first-contact calls and routine replies, with staff taking over the conversations that need a person.
• Onboarding and KYC support: help with sign-ups, verification and retention outreach for new apps and platforms.
• Back-office and helpdesk work: order booking, invoicing, inventory coordination and round-the-clock corporate travel helpdesks.
• Telephone interpretation: a medical helpline linking US healthcare staff with callers in other languages.

Who it works with

Its published case studies cover a government internet exchange in India, a media group's finance apps, a household-goods brand, a nutrition company, a fostering agency in the UK, a travel agency in Sweden, a telecoms firm in Greece and a delivery company in Australia.

Key facts

• Based in: India
• Markets served: India, USA, UK, Australia, UAE and Europe
• Channels: phone, email, chat and CRM support