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About Metrikal

Unlock the mystery of your ASO performance

Metrikal is a one-stop-shop for app marketing reporting and analytics
Visualize and quantify the true impact of your ASO efforts in one place

Metrikal connects and pulls data from the following data sources: App Store Connect, Apple Search Ads, Google Play Developer Console, and Mobile Action
We gather all the important KPIs you need on one app dashboard

Connect the dots between ASO and Apple Search Ads

Metrikal visualizes and quantifies the relationship between App Store Optimization (ASO) and Apple Search Ads on a keyword-level
Know how your paid advertising impacts your organic rankings and installs and vice versa

Don't lose track of ASO changes and campaigns when they go live, and miss the chance to understand how they impact KPIs and keyword rankings
Metrikal tracks changes and how they affect keyword rankings and installs

How Does Metrikal Work?

  • Metrikal collects data from multiple sources
    Metrikal gathers data from App Store Connect, Google Play Developer Console, Apple Search Ads, and Mobile Action

Metrikal collects data from multiple sources

Metrikal gathers data from App Store Connect, Google Play Developer Console, Apple Search Ads, and Mobile Action

  • Metrikal visualizes the most important KPIs on charts and tables
    Choose from a variety of reporting options to view your KPIs and reveal app -marketing opportunities

Metrikal visualizes the most important KPIs on charts and tables

Choose from a variety of reporting options to view your KPIs and reveal app -marketing opportunities

  • Metrikal quantifies the relationship between organic and paid UA
    Metrikal's shows organic and paid UA KPIs side by side
  • Our mobile app metrics dashboard quantifies how they impact each other

Metrikal quantifies the relationship between organic and paid UA

Metrikal's shows organic and paid UA KPIs side by side
Our mobile app metrics dashboard quantifies how they impact each other

  • Metrikal provides actionable insights
    Market your app with confidence
  • Our dashboard shows you what to do to impact ASO and increase the effectiveness of Apple Search Ads

Metrikal provides actionable insights

Market your app with confidence
Our dashboard shows you what to do to impact ASO and increase the effectiveness of Apple Search Ads

  • Metrikal collects data from multiple sources
    Metrikal gathers data from App Store Connect, Google Play Developer Console, Apple Search
    Ads, and Mobile Action

  • Metrikal gathers data from App Store Connect, Google Play Developer Console, Apple Search
    Ads, and Mobile Action

  • Metrikal provides actionable insights
    Market your app with confidence

  • Our dashboard shows you what to do to impact ASO and
    increase the effectiveness of Apple Search Ads
    Market your app with confidence
    Our dashboard shows you what to do to impact ASO and
    increase the effectiveness of Apple Search Ads

Who is Metrikal For?

  • View all app marketing related KPIs in one place
  • Monitor your app's install growth, rating velocity, average keyword rankings, store listing conversion rates, and Apple Search Ads spend on one dashboard
  • Track many KPIs such as keyword rankings, ratings, and visit-to-install rate in one place
  • Quantify and visualize the relationship between ASO and Apple Search Ads

CEOs and marketing executives

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