King's English

“Here will be an old abusing of God’s patience and the King’s English ” —William Shakespeare, The Merry Wives of Windsor Margaret Bell, Media Director Negotiation, Buying Marc Barnes, PR Director Writing, Earned Media Tom Woods, Art Director Layout, Design Paula McLean, Creative Director Design, Photography Jackie Whitt, Art Director Layout, Design Scott Hicks, Programmer Web, Database

90s @ The Guilford Bldg • Greensboro

2000s @ S Davie St • Greensboro

20s @ S Elm St • Greensboro

It’s our blog, but the name derives from the “hundredth monkey effect” that suggests that an idea or behavior will spread from one group to another, once a critical number of members in the first group adopts the behavior

Good ol’ testimonial ads – they still work

Fast turnaround campaign to boost single ticket sales for long-running speakers’ series

Publicizing a charity – You may need to go the extra mile to help out the media

How a content forward website increases the traffic you want

Pitching, placing and coaching an article

DLM Builders campaign speaks to the sequestered homeowner

Drape Expectations keeps it simple and efficient for clients

Branding a city as Tournament Town

We think it’s about the fans We’ve got ’em They like coming here We feed them in bars and restaurants where the games are always on In Greensboro, Tournament Town, we say Fans First!

Earned media yields results

Bookish Triad transplant shakes up the Greensboro literary scene, inspires thousands of public school students

We help businesses tell their best stories

The point of difference in your ads doesn’t have to be price

Ad campaign sells 8,000 Broadway seat reservations as iron work continues

Earned media is a powerful third-party endorsement

A crafty approach to tourism marketing

How do you get butts in seats?

Tight marketing budget? Give creatives free rein.