Decibel Blue

Public relations and marketing from Phoenix and Denver

Offices in Phoenix and Denver, and clients across the United States, define Decibel Blue, a public relations and marketing agency founded in 2005. The agency's site says its partners are mainly consumer lifestyle names, franchise groups with many locations and real estate bodies, and that it builds campaigns from a mix of digital, marketing and public relations tactics aimed at results a client can measure in its bottom line. It describes itself as an award-winning agency and uses the phrase Telling Your Story as its signature.

Services behind a campaign

The site groups the work into advertising and design, branding, public relations, influencers, social media, web and digital marketing. Public relations is the longest-standing strand: dealing with journalists to win earned coverage in local, regional and national media. The older text says the firm has widened its services over the last few years because public relations, social media, advertising, influencer and content marketing, web development and graphic design have fused together, and it calls this combined approach Public Engagement.

Franchises, retail and real estate

Case studies on the current site include a doughnut chain's franchise operator, a group of wellness and beauty franchise brands and a Denver apartment development. The agency says clients sometimes treat it as their outsourced marketing department, calling on it for store openings, expansions into new markets, seasonal offers and annual sales events, and that it has handled rebrands as well as new store launches. Real estate work has centred on earned media coverage for a metro-area association, while non-profit and arts clients also appear among those it has promoted.

Working culture

The firm says its clients get better returns when an agency's values and culture are clear, and describes its own culture as one of accountability, trust and respect, with family and health put ahead of work. It links that to staff satisfaction, performance and retention, and offers free marketing insights and resources on its pages.

Decibel Blue is a public relations and marketing agency with offices in Phoenix and Denver, serving clients across the United States. It concentrates on consumer lifestyle brands, multi-unit franchises and real estate organisations, running campaigns that mix PR with digital and traditional marketing.

Products and services

• Public relations: media relations and earned coverage at local, regional and national level.
• Advertising and design: ad campaigns and creative work for promotions and store openings.
• Branding: brand development and rebrands.
• Social media and influencers: social channel management and influencer programmes.
• Web and digital marketing: websites and online campaigns aimed at measurable business results.

Who it serves

Clients quoted on the site include franchise operators, restaurant chains, retailers, a mattress brand, a real estate association and non-profit groups. Some clients use the agency as an outsourced marketing department for grand openings, market expansions and seasonal promotions.

Key facts

• Offices: Phoenix and Denver
• Sectors: consumer lifestyle, franchising and real estate
• Reach: clients served nationwide