Tentacle

Tentacle provides cloud-based software and mobile apps for small and medium-sized businesses. Its stated purpose is to help these firms attract customers, look after them and keep them, which in turn is meant to raise sales and profitability. Because the tools run in the cloud, a business does not have to invest in its own servers or hardware first.

What Tentacle does

• Customer acquisition tools: software aimed at bringing new customers to a small business.
• Customer service tools: features for handling the needs of existing customers.
• Customer retention tools: features meant to keep clients coming back.
• Mobile apps: the same functions can be used on a mobile phone.
• Real-time management: the business can run and monitor everything as it happens.

Customers and markets

Small and medium-sized businesses that want practical software without heavy set-up costs. Staff can manage the system from a phone or a laptop through a simple interface.