Konnektive CRM

Konnektive CRM is built for businesses that sell online and take orders through their own pages. It is marketed to ecommerce operators and affiliate marketers, and the vendor describes it as the hub that runs the whole back end of a sales operation, from the order itself through billing, fulfilment and customer service.

Billing models and upsells

The platform handles several billing structures. One-off sales, recurring plans, memberships and subscription boxes can all be run in the same system, and the site says it supports monthly recurring revenue. One-click upsell offers can be presented after the first purchase, so that a customer can add an extra product straight after checkout.

Payment handling is one of its strongest areas, according to the site: transaction management can be programmed, with load balancing and dunning (the retry of failed recurring payments). The site cites connections to over 250 payment processors, with more than 100 currencies supported and dynamic conversion that shows prices in each customer's local currency.

Connecting the business together

Konnektive presents itself as a central hub. Landing pages, sales pages, shopping carts, autoresponders, fulfilment services, sales tax tools, accounting software, fraud screening, customer service desks and SMS messaging can all connect to it. The vendor cites a library of more than 500 integrations, with new ones added regularly, and it says a company's own in-house development team can build custom connections for users who need them.

Every part of the business, from orders to fulfilment and reporting, is said to sit in one place, so that the figures a manager needs are available from a single dashboard.

Marketing, customers and reporting

The sales and marketing tools include automated email sequences and targeted advertising, along with conversion optimization for the checkout. The customer side offers a combined view of each customer's history, customer service tools and automated billing cycles. Team members can be given user-level access controls, so that staff see only the parts of the system their role needs.

Security and regulated sectors

The site describes PCI Level 1 compliance for payment data, with tokenization, whitelisting and two-factor authentication to protect customers. It also states that user data is handled to HIPAA certification, and presents the platform as suitable for telemedicine, pharmacy and other health service businesses that need to integrate with their existing practice management software.

Scale and regions

The vendor says the system suits businesses of every size, from start-ups to large online businesses, with no upper limit on growth, and that new staff can learn it with minimal training. Its site also names Latin America and the Caribbean among the markets it serves.

Konnektive CRM is a cloud-based system that runs the back end of an online selling business. It combines order taking, billing, customer service and fulfilment in a single hub, so a company can manage its sales operations from one place.

Main features

• Billing models: supports straight sales, monthly subscriptions, memberships and subscription boxes.
• Upsells: handles one-click upsell offers after the first purchase.
• Payments: works with more than 250 payment processors and over 100 currencies.
• Integrations: connects landing pages, shopping carts, fulfilment services, fraud screening, email and call centre tools.
• Reporting: shows sales and performance figures from a central dashboard.
• Security: describes PCI Level 1 security and HIPAA-certified handling of user data.

Who it works with

The platform is aimed at ecommerce and affiliate marketers, from small start-ups to large online businesses. It also mentions telemedicine and pharmacy operators, and sellers in Latin America and the Caribbean.

Key facts

• Deployment: cloud-based
• Integration library: over 500 integrations
• Support: an in-house development team for custom work