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MRM Software

Simple

Digital asset management tool that tags marketing materials and passes them to CRM and CMS systems

By Simple Technology

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  • Project Management
  • Version Control
  • Artwork Management
  • Change Management
  • +7 more
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About Simple

Finding and trusting marketing assets

In Simple, each asset is given relevant information such as keywords and usage rights. The idea is that staff can locate the material they need quickly and use it with confidence about what it may be used for.

One view across channels

Simple's digital asset management lets a team view marketing materials across channels and through the whole customer journey. The vendor ties this to creating consistent customer experiences.

Connecting to other tools

An open API allows assets to be mapped to workflows and passed on to common cloud-based channel execution tools, with CRM and CMS systems given as examples.

TrustList summary

Simple is a digital asset management product for marketing teams. Each asset is stored with keywords and usage rights so staff can find material quickly and know whether they may use it.

What Simple does

  • Asset tagging: every file carries keywords and rights information.
  • Cross-channel view: see marketing materials across channels and the customer journey.
  • Open API: map assets to workflows and hand them to cloud tools such as CRM and CMS systems.
  • Brand consistency: one place to review materials so campaigns look alike across channels.

Who it serves

Marketing teams that want consistent customer experiences across many channels and cloud tools.

Key facts

  • Category: digital asset management
  • Integration: open API to channel execution tools

Summary written by TrustList from the business's own published information, Nov 2026.

Categories & features

  • Project Management
  • Version Control
  • Artwork Management
  • Change Management
  • Web-Based, Cloud, SaaS
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Business Hours
  • Online

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