Bower House Digital

Bower House Digital is a marketing technology consultancy that helps organisations get more value from their CRM and marketing automation platforms. It plans, builds and runs personalised customer journeys across digital channels. Its web address now leads to WPP Enterprise Solutions, so this profile draws on the stored description.

What Bower House Digital does

• CRM and marketing automation: scoping, designing and implementing integrated marketing and CRM technology.
• Campaign delivery: building and sending multi-channel journeys, emails, SMS and push notifications.
• Data integration: joining online and offline data into a single customer view.
• Creative and production: design for web, landing pages, email, push and direct mail, with render testing.
• Reporting and optimisation: dashboards, insights and conversion-rate testing.
• Training and managed service: bespoke staff training and a fully managed technology service.

Clients

The consultancy works with organisations that already use marketing technology and want to plan an omni-channel strategy and a roadmap for their tools.

Key facts

• Focus: marketing technology and CRM
• Channels: web, email, SMS, push and direct mail