VideoPeel

VideoPeel is a Lehi, Utah software company whose platform lets organisations ask people for video and then organise, analyse and publish the responses. Teams build branded campaigns that invite customers, staff or job applicants to record answers to set questions, and the clips are then tagged, transcribed and reviewed in one place. The company says more than 10,000 companies use it.

What VideoPeel offers

• Video campaigns — branded video interview surveys with a logo, intro video, questions and deadlines, built from over 50 templates.
• Video management — automatic tagging, filtering and a searchable library of submissions.
• VideoPeel AI — analysis, sentiment detection and automatic clipping.
• Captions and translation — titles, captions and transcripts in several languages.
• Publishing — video carousels, walls and libraries embedded on a customer site.
• Rights and rewards — handling of permissions and legal terms, plus automated incentives for contributors.

Who it works with

Marketing teams use it for testimonials, customer research and user-generated content; HR teams for recruiting interviews and staff feedback; other teams for inspections, investigations and support.

Key facts

• Based in: Lehi, Utah, United States
• Investors: Techstars, Active Capital and Next Coast Ventures
• Integrations: CRM and applicant tracking systems through an API and Zapier