ThankView

ThankView gives fundraising and advancement teams a way to send donors personal video messages in large numbers. It is now sold as ThankView by EverTrue, within EverTrue's donor management suite; EverTrue dates its start to 2010, when Brent Grinna set it up after volunteer fundraising work at Brown University. Universities, colleges and nonprofits use it for videos of thanks, updates, event invitations and impact stories.

Products and services

• Recording: record or upload clips without needing editing skills.
• Personalisation: each donor's name and details added to messages automatically.
• Delivery: messages sent by email or SMS, and campaigns scheduled to go out automatically.
• Engagement tracking: opens, watch time and clicks reported for every recipient.
• Video collection: gathering clips from staff, students and volunteers.
• CRM integration: connections to the fundraising systems a team already runs.

Customers and markets

Higher education and nonprofit fundraisers. Named customers include Texas State University, Illinois State University, MassArt, East Tennessee State University and the California Academy of Sciences.

Key facts

• Owner: EverTrue
• EverTrue founded: 2010
• Channels: email and SMS