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Influencer Marketing Software

Onalytica

Influencer marketing software and consultancy connecting brands with influencer communities on global programmes

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About Onalytica

Onalytica is an influencer marketing software company founded in 2009. It describes itself as backed by Michael and Paul Birch, who founded Bebo, and says it has won awards.

Features

Software platform: links brands with communities of influencers on particular topics.
Programme scaling: helps structure and expand influencer programmes globally.
Professional services: hands-on support for running programmes.
Consultancy: advice for integrating influencer marketing into a wider social advocacy strategy.

Who it serves

Brands that run influencer programmes, including those operating across several countries. Clients receive the software, professional services and consultancy together, so a team can be supported from set-up through to running the programme.

Key facts

Founded: 2009
Backers: Michael and Paul Birch, founders of Bebo

Profile written by TrustList from the business's own published information, Oct 2026.

Categories & features

ROI Tracking
Social Media Metrics
Influencer Discovery
Influencer Relationship Management
Web-Based, Cloud, SaaS
In Person
Live Online
Documentation
Business Hours
Online
24/7 (Live Rep)

Rankings

As of 2026-10-08. Organic ranks only; sponsored placements are never ranks.

What the business tells TrustList

Founded: 2009 (17 years) evidence sent

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Reviews

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