ff.k

ff.k is a public relations, marketing and communications agency that concentrates on food and drink, with wine as its main speciality. It works for producers and regional wine bodies that want to reach buyers and consumers in Germany and Switzerland.

The agency's team combines PR and marketing staff who share an interest in wine and cooking. Its own account puts its experience in the sector at more than twenty years.

What ff.k offers

• Strategic consulting — planning how a food or drink brand should present itself to trade and public.
• Media relations — press work and communications around new products, regions and events.
• B2B marketing — campaigns aimed at the specialist trade, including retail promotion weeks.
• B2C marketing — consumer-facing activity for quality food and beverage products.
• Events and tastings — masterclasses, blind tastings and trade-fair programmes such as its own wein.campus format.

Who it works with

Producers and wine-region bodies from France, Spain and Italy appear in its recent activity, including Loire, Pays d'Oc, Ribera del Duero and Prosecco projects.

Key facts

• Markets: Germany and Switzerland
• Focus: wine PR, plus spirits, cheese and other delicatessen products
• Experience: over twenty years in the sector