Adacted

Adacted is a performance marketing agency for online retailers, with a focus on direct-to-consumer brands. It handles paid acquisition and produces the ad creative that goes with it, and says its methods were first tested on ecommerce brands it runs itself.

What Adacted offers

• Facebook and Meta advertising: audience targeting, ad design, copywriting and campaign management for online stores.
• Google Ads management: search and shopping campaigns for ecommerce businesses.
• TikTok ads: paid campaigns on TikTok for retail brands.
• Performance creative: research, briefs and scripts, filming with a network of vetted creators, and video editing, with results fed back to strategists.
• Landing pages and automation: conversion-focused landing pages and marketing automation as part of a full-funnel plan.

Clients

Adacted works with ecommerce businesses and DTC brands that sell online and want to scale their paid advertising. Its creative process is built around a steady flow of new ads to avoid audience fatigue.

Key facts

• Focus: paid acquisition and ad creative for online stores
• Platforms: Meta, Google Ads and TikTok
• Creative output: producing ad creatives since 2022