Big Sky Communications

Big Sky Communications specialises in customer advocacy: helping companies turn satisfied customers into references, speakers and case studies. It plans, runs and extends advocacy programmes so that customer voices appear in events, campaigns, press, sales conversations and online communities.

What Big Sky Communications offers

• Programme strategy and design — recommendations for setting up a new customer advocacy programme from the start.
• Programme management — an advocacy team that can run some or all of the daily work of a client's programme.
• Programme expansion — widening advocacy beyond marketing and sales, for example into partner programmes.
• Customer storytelling — content that presents customers' results, including work aimed at audiences in several countries.
• Advisory boards and user groups — bringing advocates into customer advisory boards, user groups and executive programmes.

Who it works with

Its published client comments come from customer advocacy, customer marketing and partner marketing leaders at larger companies, several of whom describe working with the agency across many years and multiple teams.

Key facts

• Speciality: customer advocacy and reference programmes
• Legal name: Big Sky Communications, Inc.