Action Market Research

Action Market Research is a research operations firm that carries out the practical side of research projects. It runs survey fieldwork by phone, online and in mixed mode, then processes and reports on the data, working for research agencies, government bodies and in-house insight teams.

What Action Market Research offers

• Data collection: online, telephone and mixed-mode fieldwork, including its own outbound calling centre.
• Data processing: cleaning and preparing survey results with quality checks at each stage.
• Analysis and tables: statistical analysis, tabulations and charts.
• Reporting support: turning completed fieldwork into material clients can act on.
• Overflow capacity: extra delivery help for internal teams working to tight timelines.

Customers and markets

• Agencies that need extra fieldwork, data and reporting capacity
• Public sector bodies and government departments
• Evaluation specialists and social researchers
• Projects reaching older, regional, low-tech or hard-to-reach audiences

Key facts

• Team: 3 data specialists, 20 executive interviewers and over 50 CATI interviewers on site
• Experience: more than 20 years in research
• Accreditation: AS ISO 20252
• Partnership: client survey calls for the Transport Accident Commission (VIC)