Linnikov Agency

Linnikov Agency is a branding agency. It says its job is to turn a product or trademark into a brand, and it views brand work from the owner's side, with an eye on the return on investment and growth.

Services

• Brand creation: building a brand out of an existing product or trademark.
• Brand strategy: shaping what customers expect and how the business stands out from competitors.
• Brand value and growth: guidance on managing and investing in a brand so its value rises over time.

Clients

Business owners and founders who want a recognisable brand. The agency argues that a strong brand lowers promotion costs, keeps customers and supports a higher margin.

Key facts

• Philosophy: treats a brand as an emotional promise to the customer, with design as only one part
• Languages: the site mixes English and Russian