FYVE Marketing

A Columbus, Ohio agency, FYVE Marketing works with small and local businesses on websites, search and paid advertising. The firm says it does not rely on industry buzzwords or confusing reports, and its work is built around the goal of helping clients grow their business and brand.

Custom websites built to convert

The agency designs and builds custom sites meant to be easy to use and to turn visitors into customers. It says the site is the hub of a business's marketing, so the other channels are planned to point back to it.

Search rankings and relevant traffic

Search engine optimization is used to raise a site's position in Google results and bring in visitors who are looking for the kind of business the client runs. The agency describes this as part science and part craft, and it links the work to the wider goal of relevant traffic.

Google Ads management

Pay-per-click campaigns on Google Ads are managed by the agency's ads director. The firm says these campaigns reach people who are searching at the moment they are ready to act, which is why it treats them as a direct route to customers.

Social media posts and paid ads together

Social media work combines organic posting with paid social advertising, so that a client's stories reach its audience and a targeted group of prospects. The agency's creative director leads the brand side of this work.

Content and email campaigns

Content and email marketing covers helpful, relevant content for a business and its customers, along with email campaigns and infographics that explain what a client offers.

Local public relations

Local PR draws on the agency's connections in the Columbus area to shape and place a business's message with the people who matter to it.

Recent work for Columbus clients

For a bed and breakfast in the city, the agency combined local search optimization, targeted pay-per-click campaigns and social media ads to win bookings and a top Google ranking. For a real estate law practice, it designed a new logo and website to attract the firm's ideal clients. For a custom home builder, it created a logo and a portfolio website that matched the quality of the builder's work.

Hospitality, legal and trade clients in Columbus

Hospitality, legal and trade businesses make up much of its client base in Columbus. It is based in the central part of the city.