Element 99 Web Services

Websites, eCommerce stores and landing pages are built, run and managed by Element 99 Web Services for businesses, organizations and events. It presents itself as focused on small and mid-sized businesses and says its clients are spread around the world.

Web design that works on every device

The company's core principle is that a site must perform well on mobile as well as on desktop. It designs sites to be used equally well on any device, and it says that design should be tailored to the client's brand while remaining easy and engaging for visitors. It argues that people leave websites that are boring or difficult to use, and that a site also has to be built correctly so that it can rank well in search engines.

A website as an investment

Element 99 presents a website as more than a visual tool. It says that a site affects a company's whole online presence and that it should be treated as an investment that drives results for the business, organization or event behind it. The company works with clients to create a layout and design that meets their particular requirements, and it says each site follows a structured framework designed to support the client's goals.

WordPress builds and search readiness

The firm uses the WordPress platform for its builds and says it follows best practice so that each site is ready for search engines when it launches. Search optimization is treated as part of the build rather than a later addition. The company offers updates to existing sites as well as new ones.

eCommerce stores

For clients who sell online, the company designs and develops eCommerce websites that aim to make shopping easy and intuitive. It describes its eCommerce work as built for high performance, and it says that a website of this kind can extend a business's marketing campaigns and help it build long-term relationships with customers.

Integrations and automation

Element 99 connects websites to the other tools a business uses. Its list of integrations includes Mailchimp, HubSpot, Google Analytics, ConstantContact and LiveChat, and it says the number of integrations is always growing. For more complex needs, the company builds custom applications and works with webhooks and application programming interfaces to set up automated sales and marketing processes.

Ongoing management and landing pages

The company also manages websites over time and provides a client portal that gives customers an update on project progress. It builds landing pages for campaigns and events that sit alongside a main site, so that a business can run focused promotions without changing its core website.