demandgen.

A Hungarian performance marketing agency with a results guarantee

demandgen. is a performance marketing agency in Hungary, writing in Hungarian for local businesses. It runs paid advertising, mainly Google Ads and Facebook campaigns, and its site calls it the only search marketing agency in the country that guarantees its results or works for nothing. The guarantee is its main selling point, and the agency says it can be put in writing.

The sales method behind the guarantee

The agency says it has developed its own sales methodology, quite different from what freelancers and other agencies usually apply, and that this heavily optimized approach is what allows it to stand behind the guarantee. According to its pages, the method has been used in about fifty industries. It claims clients range from one- or two-person micro businesses to multinationals with large turnovers in several countries, and it insists the approach is not only for big companies.

The pages cite results from past work, including a Hungarian crowdfunding campaign that went from nothing to a seven-figure dollar total within sixty days, double-digit yearly growth for a large Hungarian furniture retailer, work with a startup fighting food waste and campaigns that bring stag parties from around the world to Budapest.

How the trial works

For a company that already runs Google Ads or Facebook campaigns, the agency offers to rebuild them from zero. It says it takes no agency fee while it tests its own campaigns against the existing ones, so a business that does not beat its current results pays nothing. The offer also states that there is no separate charge for Facebook or Google campaigns and none for design or development.

Aims on the current site

The current version of the site puts forward more specific goals: a promise to raise basket value or conversion rate in a web shop within ninety days, and a sales system intended to take a company from one level of monthly revenue to roughly three times that. It also offers to fill a client's inbox with buyers who want to pay, and it addresses the doubts a reader may have by presenting data and feedback from many past collaborations.