CRO Gurus

About CRO Gurus

Scaling traffic is harder and more expensive than it's ever been The majority of Ecommerce stores are like leaky buckets, the more traffic enters to it, the more it leaks Most of the time, stores don't have a traffic problem; they have a conversion problem Getting a person to the site is just the first step, the rest of the purchase happens (or doesn't happen) post-click

If you are continually increasing your profitability from incoming traffic, you can afford to spend more to get that traffic In other words, you have a competitive advantage in your market The impact on profitability is so significant that this is the same approach venture capitalists take when growing newly acquired Ecommerce companies They don't focus on traffic, they focus on conversions, AOV, and purchase frequency

Unlike ads, where you always need to invest more to get additional traffic Optimizing your Ecommerce store mostly has fixed costs, so the more traffic you can profitably get to your funnel, the better off you are Once you have optimized for the three levers, every dollar, euro, or pound that you invest in extra traffic will have a much higher return That is why we recommend "Optimize, then maximize "

WE WORK WITH THE RIGHT PARTNERS

WE WORK WITH THERIGHT PARTNERS

WHY CLIENTS CHOOSE US?

You will be able to have access to the same tools we are using so that you’ll have the complete picture where we are going and where we are using the budget

We’ve been around the block since 2015 and, during that time, have worked with over 100 clients helping to generate tens of millions of dollars in additional revenue

We’ll assign you a dedicated growth champion who does all the communication You won’t be passed on to interns or moved to the next person whom you don’t know

OUR 3-STEP WORK PROCESS

Fill out our quick application so that we can get to know your business We will contact you to book a call with us On this call, we'll dive deeper into the methods and talk about the initial plan and expectations for growing your store

Once we start working together, we always start by making an actionable road map that we customize to your store and situation This in-depth analysis & plan forms a foundation for our co-operation together

After the analysis, we have confidence that we are working on the right things with the correct prioritization On this step, we start tackling the three levers in practice, beginning with the one we decide to be the priority

Engagements are priced based on the value we are capable of bringing to your business Mostly we engage in consulting with reflective pricing – and the final quotes aren’t negotiable We need our clients to be both serious about the project and invested in results as a starting point

The most critical factor in the eventual success of the project is the role of the client With rare exceptions, the client should be the champion of the project The client may delegate accountabilities to lower-level subordinates, and we will take care of a lot of them, but the client must be the point person who is leading the charge

It’s a case-by-case basis In reality, each business is unique in its own way and is starting their CRO Guru journey from a different starting point Depending on that starting point, there may be some initial, easy-to-implement opportunities that could yield results very quickly Alternatively, some businesses may have already made major optimizations before and the opportunity for quick results in these cases is less likely Thus, these businesses may see it take slightly more time to see results

Since 2016, we’ve worked with over 100 stores in a wide variety of industries, so there is a good chance that we also have experience from your industry or, at least, something closely related to it Whether we do or not, our principles have proven to be universal, and we’ve successfully applied them to clients with vastly different products