UK’s Leading Freelance Marketing Consultant.

I help companies hit revenue goals through conversion rate optimisation, SEO, Google Ads, and Web Analytics

As one of the few T-Shaped marketing consultants in the UK, I have an excellent track record of working with large Ecommerce retail businesses, B2B corporartes as well as up-and-coming startups
I have a 95% success rate in delivering marketing strategy planning and implementation for businesses across the UK

Why Choose Me As Your Marketing Consultant?

Femi Olajiga is one of the few marketing consultants in the UK with T-shaped skills that include conversion SEO, Web Analytics, Conversion Optimisation (CRO) and, most importantly, content marketing
These skills have been honed in over 15 years of working in the digital marketing space

My marketing consultancy services:

• support you in improving your website traffic and conversion to help you increase website sales / revenue
• are designed to reduce the cost of hiring larger agencies and also reducing the need to hire expensively assembled in-house marketing teams
• provide a one-stop shop for all your digital marketing requirements at a lower cost
• are priced at a fair rate and provide excellent value for money, incorporating my broad experiences in customer acquisition, retention and brand loyalty
• have been designed and built based on over 15 years of experience working with a wide range of businesses of varying sizes, from large, globally known brands like Harrods, through to SMEs and fledgling startup business, with budgets to suit
• SEO
  Our SEO service helps search engines find your website so that it can be presented to your potential customers
• These days the most important way businesses get noticed online is via Google search results: if your website is not showing on page #1 of Google’s organic listings you are bound to spend more money on Google Ads which is both more expensive and less effective than organic search
• SEO is not complicated but it does require a well-planned content development process that most businesses tend to ignore
• To help you improve your website SEO, we optimise your current pages to make sure Google is able to access all of your website content and list your website on important keywords searches
• We also help you create the right reporting dashboard on Google Analytics to help you track and collect important data about the performance of your various marketing activities
• We also help you measure your website performance by installing tracking tools like Google Search Console to allow you to see how your customers are behaving on your website, which can then inform your ongoing website content strategy
• Read Articles
  Our SEO service helps search engines find your website so that it can be presented to your potential customers
  These days the most important way businesses get noticed online is via Google search results: if your website is not showing on page #1 of Google’s organic listings you are bound to spend more money on Google Ads which is both more expensive and less effective than organic search
  SEO is not complicated but it does require a well-planned content development process that most businesses tend to ignore
  To help you improve your website SEO, we optimise your current pages to make sure Google is able to access all of your website content and list your website on important keywords searches
  We also help you create the right reporting dashboard on Google Analytics to help you track and collect important data about the performance of your various marketing activities
  We also help you measure your website performance by installing tracking tools like Google Search Console to allow you to see how your customers are behaving on your website, which can then inform your ongoing website content strategy

Read Articles

• Digital Marketing Plan
  Let us help you grow your business with effective digital marketing plans

• Why you need a marketing plan before implementing tactics

• Does your web analytics indicate that you are attracting the wrong type of customers to your website? This is a common problem that creates extremely low conversion rates when compared to the volume of traffic your website is getting

• In some instances the reverse is the case because you might be getting low traffic to your website and converting even less

• The answer to poor marketing results is not found in hiring big, flashy agencies because they have a track record of working with big brands

• Big brands have an existing customer base and established brand loyalty which makes their marketing easier and more effective, yet agencies claim credit for success with these large established brands

• For smaller companies and startups, good marketing starts with a sound understanding of your target customers and a marketing infrastructure that will support your engagement with them effectively

• This does not have to be expensive, but it will take time to develop a strong base to support your marketing success for years to come

• Let us help you grow your business with effective digital marketing plans
  Why you need a marketing plan before implementing tactics
  Does your web analytics indicate that you are attracting the wrong type of customers to your website? This is a common problem that creates extremely low conversion rates when compared to the volume of traffic your website is getting
  In some instances the reverse is the case because you might be getting low traffic to your website and converting even less
  The answer to poor marketing results is not found in hiring big, flashy agencies because they have a track record of working with big brands
  Big brands have an existing customer base and established brand loyalty which makes their marketing easier and more effective, yet agencies claim credit for success with these large established brands
  For smaller companies and startups, good marketing starts with a sound understanding of your target customers and a marketing infrastructure that will support your engagement with them effectively
  This does not have to be expensive, but it will take time to develop a strong base to support your marketing success for years to come

• Marketing Tactics
  We work with you to create effective digital marketing plans that help you:
  Attract your ideal customer persona

• Standout and differentiate your product/service offering from your competitors

• Identify the most effective and profitable digital marketing channel mix to support your business goals

• Your engagement with us starts with an initial discovery meeting that helps us learn about your current marketing activities as well as important KPIs and goals you wish to achieve in the short and long term

• We conduct detailed online and offline customer research to develop your ideal customer persona(s)

• These will help us develop an ideal customer profile that will enable the effective creation and targeting of the right marketing message towards your target segments

• Based on the customer persona(s), we then tailor our keyword research process towards creating a keyword list structured around the customer purchase process

• The keyword list is then used to create a detailed content strategy that forms the foundation of both organic and paid marketing channels

• The whole consultation will also be guided by customer journey mapping

• We work with you to create effective digital marketing plans that help you:
  Attract your ideal customer persona
  Standout and differentiate your product/service offering from your competitors
  Identify the most effective and profitable digital marketing channel mix to support your business goals

Your engagement with us starts with an initial discovery meeting that helps us learn about your current marketing activities as well as important KPIs and goals you wish to achieve in the short and long term
We conduct detailed online and offline customer research to develop your ideal customer persona(s)
These will help us develop an ideal customer profile that will enable the effective creation and targeting of the right marketing message towards your target segments
Based on the customer persona(s), we then tailor our keyword research process towards creating a keyword list structured around the customer purchase process
The keyword list is then used to create a detailed content strategy that forms the foundation of both organic and paid marketing channels
The whole consultation will also be guided by customer journey mapping

What is a Marketing Consultant?

A marketing consultant such as myself is someone who provides a spectrum of marketing consulting services that are not limited to a single marketing channel
As your marketing consultant, I will conduct a full audit of your current marketing strategy, including a detailed audit of your website as well as all your social media profiles
The aim is to assess your current situation and how your current marketing efforts are performing against your Top and Bottom line
I will then work with you to create a growth forecast of expected traffic and conversion improvements across all marketing channels for the next 6 to 12 months
If you are wondering why you are not getting the expected results from your marketing efforts, then I can help you reduce the cost of your marketing while increasing your bottom line at the same time

Build your Digital Marketing Strategy

Clients we have worked with: