21st Century Technologies, Inc.

A Colorado technology company that predates the web

Founded in Denver, Colorado in 1993, 21st Century Technologies began by writing custom database software, some years before the World Wide Web existed. Its founder had earlier worked at NORAD, designing mission-critical hardware, software and communications for the US Air Force, and formed the company to bring that kind of success-critical work to private-sector clients. When the web arrived, the firm moved into it quickly, and it says its grounding in the underlying technologies is what let it take advantage of what the internet offered.

Local search marketing

Its current work centers on local SEO. The company aims to place a client's site in the top positions of search results, including the Google Business Profile map listings, organic results and paid positions, using local citations, reviews from customers and content written to convert visitors. It also provides pay-per-click advertising, in which it tests keywords and wording to find what converts best and then carries the winners into the website and other channels, and integrated social media marketing.

Websites for desktop and mobile

The firm builds search-friendly websites for desktop and mobile with the aim of increasing sales and lead generation. For mobile it names technical points many companies overlook: content distribution, fast page loading, usability, error-free code and compatibility across browsers. WordPress is a specialty, and the founder is the author of a book on WordPress sites for business.

Custom software

The original business continues as custom database and software development, supported by a published checklist for planning a software project and short case studies of past builds.

Examples it gives

The site describes a New York law firm that began with no online presence after a former marketing company took its site down, and which was given a new site and more leads within four months. It also describes an Atlanta decorative concrete firm expanded to sixteen cities through a new site and Google Ads, a Canadian furnace repair company that reached the first local map position in Calgary and Edmonton, a Colorado antique mall whose rebuilt site took most of the first page for its main keyword, and a CAD file translation software company.

The company also states that it holds an A+ rating from the Better Business Bureau.