Gipfel Marketing AG

Gipfel Marketing AG is an online marketing agency in Switzerland that concentrates on organic search growth. It combines classic search engine optimisation with Generative Engine Optimization (GEO), which aims to make brands visible and accurately described in answers produced by AI systems. The firm has no account managers and does not outsource projects; clients work directly with a trained specialist from its own team.

Products and services

• Technical SEO: reviews of how search engines crawl and index a site, along with page speed, Core Web Vitals, structured data and mobile behaviour.
• SEO content: content planned from keyword research, search intent and competitor gaps.
• Link building: earning backlinks from relevant, authoritative sites.
• Translation and localisation: search-aware translations for entering new markets.
• Generative Engine Optimization: AI PR outreach, technical AI audits and related services, sold individually or as one programme.
• App Store Optimisation: improving the visibility of mobile apps in app stores.

Who it works with

It serves companies in Switzerland and abroad, including larger websites expanding into international markets.

Key facts

• Based in: Switzerland
• Legal form: AG
• Focus: SEO, ASO and GEO