It's a Writer's World

It's a Writer's World is an SEO and content marketing company operating from the Philippines. It plans search strategies around each client's situation and looks at conversions and lead generation as well as search rankings.

Products and services

• SEO services: keyword research, on-page work and off-page optimisation.
• Local SEO: search visibility work aimed at businesses serving a particular area.
• Content writing: articles and web copy written for search and readers.
• Content marketing: outreach and content campaigns that build organic traffic.
• Other marketing work: its case studies mention music streaming promotion, social engagement for a restaurant and a Shopify store launch.

Who it serves

Small businesses wanting more visibility online, and larger enterprises. Published case studies feature a photo editing service, a local artist, a restaurant in Palawan, an Amazon merchant and a lawyer in Florida.

Key facts

• Based in: the Philippines
• Experience: describes a decade in digital marketing
• Approach: reviews the client's website, industry and competitors before drafting a plan