cremarc

Cremarc is a B2B marketing agency that works exclusively for technology companies. It starts from a client's buyers, market and ambitions, finds a position the brand can credibly own, and then runs campaigns and measures their effect on engagement, intent and revenue.

What cremarc offers

• Strategy, branding and proposition — research and planning to define brand identity, positioning and messaging.
• Creative and content — campaign creative, social posts, display ads and content shaped around what buyers care about.
• Paid media, search and social — channel work that builds reach and demand.
• Account-based marketing — ABM programmes and demand generation aimed at target accounts.
• Websites and martech — website design and development, plus marketing technology and measurement.

Who it works with

B2B technology brands, including SaaS and software companies; published work covers Amwell, SilverCloud, Liquid Voice, Quantum and Noetica.

Key facts

• Focus: the technology sector only
• Method: a four-stage approach called Isolate, Align, Amplify, Win
• Experience: lessons drawn from 250 ABM campaigns