Articulate Marketing

Articulate Marketing is a UK agency that plans and runs marketing for business-to-business technology companies. It has taken on brand strategy work since 2003 and builds what it calls Difference Engines, joined-up marketing programmes that cover brand, content, websites and automation. The agency is a certified B Corp.

What Articulate Marketing offers

• Brand strategy and messaging: clarifying what a company offers and which customers care about it.
• B2B tech websites: design and build of sites set up for search and turning visitors into leads.
• Content and design: human-first writing and visuals for campaigns and resources.
• HubSpot onboarding and optimisation: setting up and improving HubSpot for marketing and sales.
• Marketing automation and lead generation: automating routine tasks, dashboards and campaigns such as webinars.
• Strategy diagnostics: a short review session with the chief executive to find bottlenecks.

Clients

It works with B2B tech firms from scale-ups to global names, focusing on health innovators and environmental companies. Case studies include HealthHero, Ecologi and Welcome to the Jungle.

Key facts

• Based in: UK
• Active since: 2003
• Certification: B Corp
• Partnership: HubSpot Diamond Solutions Partner