cbi-X

cbi-X is a business-to-business marketing firm that finds and warms up sales prospects for its clients. Its core work is lead generation and appointment setting, so that a client's sales team spends its time on interested buyers. The team combines marketers, designers and copywriters, and reaches prospects across several channels worldwide.

What cbi-X offers

• Lead generation and appointment setting — contacting key decision-makers and booking meetings for the client's sales staff.
• Targeted B2B campaigns — messages aimed at a client's ideal business buyers to improve engagement and retention.
• Demand generation and lead nurturing — raising awareness and keeping prospects engaged until they are ready to buy.
• Events and webinar promotion — pre-event marketing, coordination and post-event follow-up.
• Account targeting — identifying ideal accounts and key contacts worldwide.

Who it works with

It tailors lead generation to B2B companies in information technology, software, telecommunications, healthcare and medical, manufacturing and financial services.

Key facts

• Support: round-the-clock support with an assigned contact
• Industries: IT, software, telecom, healthcare, manufacturing, finance