42group

42group, which trades as 42, is a copywriting and content consultancy that helps value-driven organisations talk to the people they need to reach. Its current focus is healthcare leaders, charities and non-profits, and earlier material also describes specialist writing on science and technology. The team turns complex ideas into clear, human-centred copy.

What 42group offers

• Copywriting: original copy that links organisations with supporters, patients or customers.
• Content: accessible material designed to engage stakeholders in a cause.
• Strategic consultancy: audience-focused communications strategy and storytelling.
• Interim support: senior cover for communications, marketing and content teams.
• Thought leadership: expert articles that help healthcare and charity leaders join sector debates.
• SEO and PPC: people-first search strategies, local SEO and paid ad campaigns, including Google Ad Grants work for charities.

Who it works with

Clients include healthcare providers, health-tech firms, charities and non-profits, as well as therapists and counsellors seeking local search visibility. Published work covers digital pathology content for Roche Diagnostics and copy for the Marmalade Trust.

Key facts

• Trading name: 42
• Sectors: healthcare, charities, non-profits, science and technology