Gold Promotion

Gold Promotion is a digital marketing agency that builds performance marketing programmes for franchise and multi-location businesses. It links national brand strategy with campaigns run market by market, and uses a geo experimentation method to test which channels work before scaling them up.

What Gold Promotion does

• Content and localised campaigns: modular content that keeps a brand consistent while fitting each region.
• Social media marketing: organic social strategy and paid social advertising.
• Local SEO and listings: search optimisation and management of local business listings.
• Paid search and local advertising: search, social, video and display ads aimed at local audiences.
• Marketing automation: software-driven personalised messaging, targeting and measurement.
• Web design and development: sites that support the wider marketing programme.

Customers and markets

The agency focuses on franchise and multi-location brands, and has also served local, B2B and e-commerce businesses.

Key facts

• Experience: more than a decade in search marketing
• Method: geo experimentation to choose channels